A distributed data network is one in which no central repository of data exists. With no centralized “de-identified” data asset, Crossix SafeMine™ enables breakthrough connections across various historically siloed datasets while eliminating many of the re-identification and data security risks inherent with other, legacy approaches.
Instead, analytics take place within the data centers in our network, behind privacy firewalls. Our technology can perform analytics, including machine learning, based on actual health data.
Today, our solutions span the marketing cycle from segmentation to targeting to measurement, but our commitment to patient privacy remains at the core of what we do.