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SEARCH

Search Impact™SEARCH ANALYTICS

DIFA Search™

Powered by the leading cloud-based DIFA™ platform, DIFA Search is an innovative search measurement solution that connects existing search analytics data to actual health data


Link search data to key health behaviors

What it is & what it measures:

DIFA Search allows marketers to better understand the quality of the audience visiting the site through different search drivers and the respective impact on patient behaviors

  • Updated monthly to enable timely decisions

  • Measures audience quality, doctor visitation, conversion, and adherence

  • Empowers brands to maximize search investments and ROI



Sample Insights

Condition Category Treatment by Search Engine


  DIFA Search Screenshot

 

Conversion to Brand by Search Keyword Group

 

  DIFA Search Screenshot2

Contact us now to learn more